Work harrastment

In this article It talks about work harassment. Safe working environment Is very Important to achieve strong Industrial relationship and productive. To achieve such a working environment, it is important to ensure that the workplace is free from all forms of discrimination, including harassment. Everyone in the workplace can be very vulnerable to various forms of harassment, including sexual harassment and intimidation. Any and all forms of harassment in the workplace will be detrimental to all parties.For workers, It can lead to deterioration of performance, which in turn oppresses the level of productivity and affect the welfare of all workers and their families. Employee turnover rate Increases and low productivity have the potential to affect the economic competitiveness of the factories concerned. Harassment in garment factories has been highlighted as raising concerns by international activists and appears on the main headlines in the international media.Violations as well as r umors about various issues of workplace harassment can have a serious impact on the relationship between plant and International buyers are aware of the reputation. That Is what concerns us together to create a positive working environment through the prevention of workplace harassment. Nevertheless, reports of harassment in the workplace remains scattered wide. In particular, many cases of workplace harassment that seems to happen in the garment industry.This is probably caused by a variety of reasons, such as the presence of the number of young working women in large numbers, the inexperienced, and come from rural areas under the supervision of a small number men, high levels of production pressure and disciplinary practices nuanced violence. There are several ways to prevent sexual reassessment in the work place, such as: 1 . Communication: colonization of the guidelines through, for example, Bipartite Cooperation, Tripartite Cooperation Institution, and a variety of print and el ectronic media 2.Education: organizing orientation programs and the introduction of the staff, religious lectures, or special events such as events that have been programmed. 3. Training: provide specific training for supervisors and managers to recognize the problems that exist In the workplace and develop a diverse strategy for prevention: establish Harassment Settlement Response Team. 4. Encourage companies to implement workplace reassessment prevention, 5. Including taking disciplinary action in the form of: Company Policies Employment Agreements / Company / Collective Bargaining Agreement Dissemination of policies and mechanisms preventing harassment to all employees and supervisors are important. In order to meet all the need for communication, the employer must establish a program in which employees and supervisors can get educated about abuse. So in the end, all parties must have a heightened awareness of sharing how to create a productive work environment that Is free from harassment.The central government and local governments should ensure that all many policies regarding harassment for large, medium, small and accessible and available to all employers. In the meantime, employers should provide information about abuse in orientation programs, as well as education and training for workers. The union should also include information about harassment in educational programs and training for its members. Article 2 Article two is talking about Corporate Social Responsibility, it states clearly in the title of the article.CARS or corporate social responsibility recently becomes a prominent issue among national and multinational business. The program is intended as the company's efforts to participate in the process of sustainable development in which there is expected to be a balance between the company and the social environment in the place or society it operates. Social and environmental issues are considered so seriously that causes urge to the interna tional world for corporate social responsibility.Examples responsibilities can be furious, ranging from activities that can improve the welfare of society and the improvement of the environment, provision of scholarships for children that not able to pay for school, the provision of ends for the maintenance of public facilities, donations to the village / community facilities that are social and useful for many people, especially people who are around the company is located. Corporate Social Responsibility (CARS) is the phenomenon of corporate strategies that accommodate the needs and interests of its stakeholders.CARS arises from the era in which awareness of the long-term sustainability of the company is more important than profitability. From the article I can say that in today's world, Corporate Social Responsibility is very important to the company. In the article it says that â€Å"Research conducted by Cone Millennial Cause group, detailed in The 2020 Workplace found that 80 % of a sample of 1,800 13-25 year olds wanted to work for a company that cares about how it impacts and contributes to society. More than half said they would refuse to work for an irresponsible corporation.What's more, according to research conducted in The 2020 Workplace, by the year 2020, Millennial will be 50% of the workforce. † This Corporate Social Responsibility can be advantages value for the company, they can easily persuade more good employees to work with the company, also they can easily locate ND people will feel no worry about their home's environment when the company operates. The company can use the media boom to communicate their CARS efforts to the society. However, CARS becomes a common practice among companies that nowadays people pay less attention to it.There are some tips that companies can do in order to implement CARS effectively. Use CARS to boost employee engagement is the first tip, Implementing Corporate Social Responsibility (CARS) is important t o either requiting new employees and maintaining the existing workers in the company, ninety six percent (96%) of the employees agreed that being able to contribute to a cause while employee is work improve employee's commitment and level of engagement to employee's core Job function and to the company. The second tip will be to utilize CARS as a medium to enhance global aptitudes.In the company, engagement can make employees more happy and productive, but in the research, employee's contribution to Corporate Social Responsibility (CARS) teaches workers valuable new skills that they bring back to their regular roles for the company, which gives company more benefits. Maximize company's investment in CARS by leveraging all forms of social media will be last tip, today's Corporate Social Responsibility (CARS) s no longer corporate philanthropy but it is strategic investment for the organization and it needs to be communicated with all company's stakeholders such as investors, employee s, and customers.CARS must become part of company's recruitment strategy to attract top talent. Article 3 In the article 3, it talks about employee abuse, in American employee abuse percentage is rising from time to time, no longer are workers respected and treated as human beings. Even those most educated and skilled are treated in the bad way. Quite surprising that twenty percent of the employees admit that they work actually bootable by their manager, bullying in the work place begins to be a common and thirty seven percent of the worker have experienced it.Over 50% of employers admitted to incidents of workplace bullying with 25% of all HER employees admitting to being bullied themselves. What more surprising is, research finds that are more technically skilled than their bullies, Bully bosses steal credit from skilled targets. Policy to prevent workplace violence: 1 . Zero tolerance The company follows a policy of zero tolerance for violence. If workers do any form of workplace violence, or threatening violence in the workplace, then workers can immediately dismissed. There is no tolerance for talk of violence or Joking about violence. Violence† includes physically hurt on someone, pressing, pushing, harass, intimidate, coerce, brandishing weapons, and threatening or told to do all the activities mentioned above. The purpose of this policy is to ensure that anyone associated with this business, including employees and customers, never felt threatened by actions or deeds any employee. 2. Safety measures in the workplace In an effort to meet the commitment to create a safe working environment for employees, customers and visitors, there are some simple rules that have been published.The rules are: Access to the property is restricted only to those companies who have a legitimate business interest. All employees and employee vehicles entering the property must show company identification. All visitors and vehicles and visitors must report to show ident ification while on the property. 3. All weapons are prohibited Company specifically prohibits the mastery of weapons by any employee while on company property. This ban includes keeping or carrying a weapon in a vehicle in the parking lot, both public and private parking.Employees are also prohibited from arraying weapons while providing services to companies outside of the building and the company page. Weapon in question including firearms, knives, explosives, and other objects that could potentially cause harm. Appropriate disciplinary action, up to and including termination, will be taken against employees who violate this policy. 4. Report abuse Prevent violence in the workplace is everyone's business in the workplace. You can help report what you see in the workplace that could indicate that your teammates are in trouble.You are in a better position than management in terms of knowing hat happens to those who work with you. 5. Examination Desks, phones, and computers are the b usiness property. We reserve the right to enter or inspect your work environment, including but not limited to, desks and computer data storage disks, with or without notice. Fax machine, copier, and a system of correspondence, including email, only intended for business use. Private business should not be run through the system.

Atomic Bomb – World War II

World War II is known for acts of heroism on both sides, as well as controversial decisions. One major event that has long been debated was the use of atomic bombs on Hiroshima and Nagasaki. The reason Japan was threatened by the U. S. with the Atomic bomb was to force them to surrender. The war would have taken much longer had an invasion been attempted. An invasion would have cost more lives for both sides than the bombings. The Allies were justified in dropping atomic bombs on Hiroshima and Nagasaki. The first reason the bombing was justified was that it was the most viable way to force the Japanese to surrender. The Allied offer of the Potsdam Conference on July 26, 1945 stating that the war would end only when the Japanese surrendered and gave up Emperor Hirohito. This offer was completely unacceptable to the Japanese, who, at the time, regarded their emperor as a god and declined the Postdam demands without thinking twice. President Harry S Truman was in a situation where he could not change the terms of the offer, because the American citizens wanted Hirohito imprisoned, if not executed after the bombing of pearl harbor. Changing the terms of the offer would also be regarded as a sign of weakness on the Americans' part, which was unacceptable during a time of war. After the crushing defeats of the U. S. over the Japanese at Iwo Jima and Okinawa were also very decisive battles that the U. S. won where the Japanese did not give up; showing there loyalty to their emperor and the fact that they wouldn’t give up. Meanwhile, as the U. S. was picking off all of the strategic islands around Japan, the Japanese were still building there defense up. This too proved they would not give up. Another reason that the Americans were justified in dropping the bomb was that it ended the war much more quickly than would an invasion. Many Americans had already been killed in the battles against Japan, and Truman’s main goals were to save American lives and get his troops home as soon as possible. The second of the two atomic bombs was dropped on Nagasaki on August 9, 1945 and the Japanese surrendered 5 days later on August 14, 1945. The alternative to the use of the atomic bomb, an invasion over land, had been scheduled for November 1 had the bombing not succeeded or had it been cancelled. This invasion could have dragged on for months, if not years. Japan also had no defense for the destruction of the cities. If they had no defense they would have to surrender ending the war early. The third, final, and most important reason the Americans were justified in dropping atomic bombs on Japan was that the bombings claimed far less lives than would have been taken during an invasion. Between the two cities, there was estimated to have been approximately 115,000 deaths as a result of the bombings. President Truman estimated that as many as one million American soldiers would have died in an invasion of Japan. Also the Soviet Union was about to invade Japan. This would cause the Soviets to have a lot of influence in the United States’ decisions in the far east. President Truman intended the atomic bomb to be a way to end the war at a minimum cost of American lives. The use of atomic bombs on Hiroshima and Nagasaki was a justified strategy on the Allies' part. A Japanese surrender was impossible due to the political landscape before the bombings. The war would have dragged on much longer had the bomb not been dropped and an invasion carried out instead. The bombings claimed fewer lives than an invasion would have. The bombing of Hiroshima and Nagasaki brought a decisive end to the Second World War, as well as beginning the nuclear age; changing the world forever.

UC budget crisis Essay Example | Topics and Well Written Essays - 1250 words

UC budget crisis - Essay Example This essay will discuss the ways in which the media, and in turn the general public, have reacted to this higher education budget crisis and how it will effect the nations social structure as a whole. These media outlets will reveal just how detrimental the budget crisis is to the future of our democratic society and how it is effecting the overall free will and intelligence of those wishing to make a better life for themselves. As Edward Said describes, " Higher education may be one of the few institutions left that still fosters critical inquiry, public freedom, and common deliberation, simultaneously keeping alive the promise of democratic ethos and politics" (Giroux 670). This growing fear seems to be shared by citizens throughout California as the budget crisis continues to take away more of the programs, teachers, and financial aid that universities rely on to educate their students. In his article, "Saving Public High Ed," written for the Inside Higher Ed website Joseph Aoun writes, "Our nations system of public higher education is in crisis. Unprecedented funding cuts are affecting about 70 percent of American college students and their ability to attend public colleges and universities." With this radical amount of college students being affected, more and more are left with no other choice than to drop out, or postpone their education. Aoun goes on to say how the UC system is different from colleg es in the rest of the world, describing the American system as decentralized. He says that it allows for a diversity of approaches and a significant amount of innovation making it bountiful in educational richness not found anywhere else. The article goes on to stress that with budget cuts comes the loss of these differences that set our schools apart from the rest of the world and eventually what sets us apart as an overall country. One of the worst and most substantial of the UC budget cuts is the IOUs that were issued to the California students who rely on the funding they receive from the Cal Grant. The views expressed in Aoun' s article can also be seen in another Inside Higher Ed piece written in July 2009 at the height of the IOU fiasco. "IOU Student Aid" laments on the trials and unfair disadvantage this budget cut places on California students. The article states, "California's controller estimates that $159 million in Cal Grant payments normally made in July will be made with warrants instead." These warrants put both students and universities in an awkward position of limbo. Many first time college students come from families who are already nervous about being able to pay for college and knowing that they will not have the money upfront may be enough to deter many from attending college. The universities themselves, who are already trying to work with a tight cash flow, fear that a delay in receiving funds could be extremely difficult to handle. These articles are two of many that the Inside Higher Education website has produced. These pieces are written with an underlying panic and fear for the future and what these budget cuts could do to our government, economy and society. They are written hoping to inform the nation of the dangers of the UC budget cuts in the hope that awareness can help restore the UC system to what it once was. Unlike Inside Higher Education the internet blog archive UTO the Rescue houses links to dozens of internet blogs in the hopes of

Germany's challenges during post-unification period Essay

Germany's challenges during post-unification period - Essay Example ears after the unification, the country’s leaders faced the primary challenge of exercising a foreign policy founded upon long-term dedication to multilateral associations and avoidance of military force. German leaders also bore the responsibility of fostering the country’s global proclivity, in order to ensure that it cooperated with allied international affiliates in confronting emergent threats to security. Germany’s aversion to aggressive military tactics and adoption of multilateralism are the key attributes that characterize its post-unification foreign and security agenda, which continues to evolve, as the world’s political environment transforms continually. Following the 1990 unification, German leaders sought to fulfill two of the nation’s principal interests. One of these interests was to foster reconciliation of enemies made during the Second World and Cold Wars, as well as, in the aftermath of the division. The other primary interest was to ensure that the country gained legitimate acceptance on the international economic and political platform. Strong dedication to multilateral structures and integration into the same, coupled with avoidance of active military involvement, was perceived to be the best approach towards meeting the aforementioned interests. Consequently, Germany formulated a foreign policy based entirely on civilian power and multilateralism. This implies that following unification, Germany refrained from deploying its military forces to support allied forces in various conflicts, but instead sought to uphold its role as a neutral in-between. However, this foreign policy and security approach gradually evolve d, as Germany started deploying its forces to engage in various UN missions. In the year 1994, the German government issued a legal clarification that these deployments solely depended upon parliament’s approval, hence stressing the democratic process linked to such decision making (Green, Hough, and Miskimmon

How Can Management Accounting Techniques Assisst the Management of a Essay

How Can Management Accounting Techniques Assisst the Management of a Real Life Company - Essay Example Arcadia Group Limited is UK's largest privately owned clothing retailer that operates approximately 2,500 outlets. These outlets offer street’s best known fashion brands to different market segments (Arcadia Group Limited, n.d.). TopShop is mainly engaged in selling of women clothing and accessories. The company is also focusing on on-line selling of the products. This retail chain offers clothes mainly for young females. Other fashion products like shoes, accessories, make-up and gift items are also available in these outlets. TopShop was launched in 1964 to cater the growing demand for fashionable clothes among females in UK. From then onwards it turned out as a style symbol that caters the imagination of fashion icon people in UK’s retail industry. Within UK the retail chain has over 300 outlets and around 100 outlets are operating in international territories. Considering its success in the target market it is quite difficult to accept that this brand once had its b eginning in the basement of Peter Robinson department store. It took almost a decade for the brand to emerge out as a stand alone retailer. Back in 1994, TopShop got an opportunity to acquire its own identity. At that time 90,000 sq ft area was acquired at London Oxford Circus to open a unique outlet solely for TopShop. This outlet gave an identity to the retail brand; till date this outlet is world’s largest fashion store that attracts more than 200,000 shoppers per week. The brand image of the company is enough to attract international designers. The retail has a history of collaboration with some well known international designers like Celia Birtwell and Kate Moss that gave an extra edge to the brand name of TopShop. With... This paper stresses that a retail outlet sells large amount of finishes products that require regular updating of data. The sale to stock ratio is low because large portion of working capital remain engaged in inventory. As the business cycle is short in length, hence cash-flow balance is quite critical. The suppliers are always in hurry for their payments whereas the customers prefer to make delay. This report makes a conclusion that a retail outlet can confirm poor management if it encounter over crowded cash counter during festive session, the invoice process take time and customers has to wait long and inaccurate data in the invoice such as mistake in weight, item or amount. These are the signal of inadequate availability of information that can be rectified with help of management accounting system. The author says that with help of management cost accounting tools, company can generate ample reports that provide in-depth information about performance of different departments. Among these tools, activity based management is the one that has gained high popularity. Activity based management can be segregated in two distinct section; the first one is activity based costing where cost incurred at different point in the operational process is identified and then allocated to specific activity centre. The second section deals with strategic decision were management take decision about re-engineering of the activity. There are other techniques of management accounting such as cost volume profit analysis where the management calculate contribution ration that reflects profitability of the business.

Sociological Analysis and British Society - Sociological Situations Essay

Sociological Analysis and British Society - Sociological Situations involving Conflicts - Essay Example Sociological conflict is also defined as a confrontation of powers (Rummel 1975), with the power taking many forms and shapes. Power can be identive and assertive, altruistic and manipulative, coercive and physical or even expressive. Rummel (1975) has opined that "power can be intentionally directed, as are as are assertive and bargaining powers; one is directed wholly towards a person's body, as is force; and others are directed through another self, as are inductive and intellectual powers." Ultimately all these powers can have a major impact resulting in a conflict. Several other authors (John and MacArthur 2006) also opined that "social conflict refers to the various types of negative social interaction that may occur within social relationships (e.g., arguments, criticism, hostility, unwanted demands), and may include physical violence." This paper is also forwarded to learn many sociological conflicts involving conflicts that will confront us in the way we think, challenge us to understand, and defend, conflict from multiple viewpoints and to know what exactly happens when ideas, institutions, and diverse actions are viewed from different perspectives (Harvey 2005). The main concern here is of course, understanding and explaining the basics of sociological conflicts; by its basic definition, socia... Thus sociological conflict is in essence confrontation of social powers (Rummel 1975). To critically explain and simply understand, a sociological conflict is an exclusive aspect of social power, and is not entirely limited or restricted to a hostile or antagonistic opposition! In essence, the conflict of intellectual is often "expressed through debating, arguing, or disputing; of bargaining powers through haggling, negotiating, dickering, bartering, or exchanging; of authoritative powers through adjudicating, appealing, or documenting; of altruistic powers through accommodating, obliging, or benefiting" (Rummel 1975). One of the most important points that are to be noted here is that love/affection and conflict can never come together, though persuasive inductive vectors are more common among lovers. Thus, these expressions of conflicts that are altruistic in nature are also called social solidarity (Rummel 1975). Till date, sociological conflicts and its ramifications have been a neglected aspect of social equation in sociological research that concerns the British society. Existing measures usually consists of a small numbers of items that inquire about the frequency and modulation of various types of critically negative social interactions like demands and criticisms; and things that are asked generally with respect to some type of relationships like, spouse and friends (Seeman et al 1994, Schuster et al 1990). Currently available research data shows us that lower the SES, higher will be the sociological conflicts in case of adults, while the same is often true in younger lots, when SES is connected with more traumatic peer relations. More often, sociological conflicts may arise as

Case assignment 2 Example | Topics and Well Written Essays - 750 words - 1

Case 2 - Assignment Example Zelman, M.J.M.N.D.G. 2009). When talking about the extrinsic rewards than the name of Performance management or Appraisal comes in the mind instantaneously (William N. Zelman, M.J.M.N.D.G. 2009). The subject of Performance management is quite common nowadays and we can find a huge amount of researches and literature on this mounting issue (Dag & Von, 2007). Organizations nowadays become extremely eager as far as facilitating their employees is concerned because of number of reasons. As the turnover of the employees increases as so the strategies to retain them also increase. We have selected the job role of a sales representative for this analysis. Sales representative is the person who is in direct contact with the customers of the company in terms of giving feedback to them (William N. Zelman, M.J.M.N.D.G. 2009). The performance management that should be impose is 360 degree. Performance usually has two different dimensions which predominantly are, achieving the business result and developed individual competencies. The topic of performance appraisal is now seen as a bureaucratic paper work which does not take seriously because it has minimal effect and impact on the development of employees (William N. Zelman, M.J.M.N.D.G. 2009). Performance Appraisal never asked the questions regarding the development and career advancement of an employee but competent mapping 360 degree would focus on how and why performance can be measured and developed. By utilizing the same a company could easily judge the performance of an employee and gives all sort of benefits to them (William N. Zelman, M.J.M.N.D.G. 2009) Motivational theory based on cognitive psychology. It proposes that people are motivated by their conscious expectations of what will happen if they do certain things, and are more productive when they believe their expectations

Professional literature relating to gifted learners Research Paper

Professional literature relating to gifted learners - Research Paper Example This paper analyses the characteristics and behavior of a gifted child with Attention Deficit Hyperactive Disorder. Exceptional is an all-inclusive term and it is used to describe a person whose behavioral, intellectual and physical performance differs significantly from what is normal (typical), either lower or higher. The individuals described as exceptional comprise those with extraordinary disabilities (such as intellectual disabilities or learning disabilities) and extraordinary abilities (such as talents and gifts). Individuals, who are exceptional, whether disabled or gifted, benefit from individualized accommodations, support, or assistance in community and school settings (Drew, Egan and Hardman, 2010). Gifted students learn how to create personal identities, deal with independence, create interpersonal relationship that is warm and loving, deal with independence, and discover romantic relationships. There is need for them to identify and create their attitudes, belief systems, personalities, and personal values. Majority of the students possessing exceptionalities are culturally diverse and they face complex limitations, challenges, and issues. The existence of multiple intelligences within the classroom setting may be challenging for majority of the teachers. For example, an athlete possessing great physical capabilities in sports may lack mental capability to perform well in academics in school (Vang, 2010). Some of the students are gifted in one area while experiencing adverse learning encounter in another area. An example is a student who can verbalize well but cannot write anything down. The student may not be capable of recording his or her thoughts due to writing-related di sability. Another example is a dyslexic gifted student who is not able to decode or read words. Despite his high intelligence, the student

Analysis Odwalla Case Essay Example | Topics and Well Written Essays - 250 words

Analysis Odwalla Case - Essay Example In this case, it is Greg Steltenpohl who is currently recognized as a company founder and chairman (p. 422).the business was his brain child, and he revealed to have gotten the idea from a book. However, the founded the company alongside his wife, Bonnie Basset and friend Gerry Percy. They worked as a team so as to purchase a used hand juicer for 200$ and began producing fresh squeezed orange juice. This marked the beginning of Odwalla Company. In order to run an institution properly, it is vital to have clearly defined goals that will eventually serve the interests of the company. One of the driving concerns of Odwalla Company was to widen its clientele that eventually would serve to give it some market dominance. This was to be achieved be extending its market reach by expanding its own distribution and production capabilities and by acquiring other juice companies (p. 422).Another interest was to have a variety of products in its production line. The confirmation of this is when it added carrot juice in 1983 and apple juice in 1985 ,in its line. Odwalla also wanted to achieve rapid growth by use of bank loans and private stock earnings. Moreover, the company also wanted to be an industry producing natural fruit of high quality. Environmental conservation was also of primary concern by recycling of plastic bottles while inorganic products converted from landfills. E.Coli bacterium is spread to humans be fecal contamination when or secondary infection.It produces a potent toxin that attacks the lining of the gut. This poses a health risk to customers in the sense that in case the juices are pasteurized then the nutritional content is lost. The manner in which the case is handled is also a clear indication of how important the company values its customers.By taking responsibility of the customers health once the case is confirmed ,is a clear indication that Odwalla values its

Cloud Database Essay Example for Free

Cloud Database Essay Introduction: The cloud computing is the next generation of the computing, its advantages, advancements and research are a plenty. In recent years, the term â€Å"cloud computing† has been critical in the world of IT. Cloud computing, or the use of internet-based technologies to conduct business, is recognized as an important area for IT innovation and investment (Armbrust et al. , 2010; Goscinski and Brock, 2010; Tuncay, 2010). Cloud computing has spread out through the main areas related to information systems (IS) and technologies, such as operating systems, application software, and technological solutions for firms (Armbrust et al., 2010). The promise of cloud computing is to deliver all the functionality of existing information technology services even as it dramatically reduces the upfront costs of computing that deter many organizations from deploying many cutting-edge IT services (J.Staten, 2009). Cloud computing represents a convergence of two major trends in information technology — (a) IT efficiency, whereby the power of modern computers is utilized more efficiently through highly scalable hardware and software resources and (b) business agility, whereby IT can be used as a competitive tool through rapid deployment, parallel batch processing, use of compute-intensive business analytics and mobile interactive applications that respond in real time to user requirements (W.Kim, 2009). The impetus for change right now is seen predominantly from a costs perspective, as organizations increasingly discover that their substantial capital investments in information technology are often grossly underutilized (Sean Marston et al., 2010). Although there have been many recent publications that discuss various features, opportunities and issues related to Cloud services ([Jane Anderson et al., 2010], [Sam Goundar et al., 2011]), but only few scholars have attempted to explain the factors for adoption of cloud database ([Chinyao Low et al., 2011]). Related studies have looked at Strategic research model for Enterprise Information Planning adoption with Technology, Organization and Environment as moderators (Liu hongjun et al., 2010). The gap in this research is that both TOE and TAM model are not being looked as one model explaining Cloud database adoption. This study investigates the cloud database acceptance by combining the work done by (Chinyao Low et al., 2011) pertaining to Understanding the determinants of cloud computing adoption and (Liu hongjun et al., 2010) pertaining to Strategy Research of Enterprise Information Planning based on TOE-TAM model. Also this study discusses about the key advantages and challenges faced by implementing Cloud database. As the cloud services are increasingly expanding through research and development. This study will be constructive to the cloud service development and growth. Literature Review: Nevertheless, the Technology Acceptance Model (TAM) provides one of the most parsimonious, yet robust, models in explaining Information and Communication Technology characteristics and their effects on consumer adoption/use of new ICTs (Kenneth C.C. Yang, 2005). Internet is a product of Information Technology; as such Internet Cloud services should be explained as a part of Technology Acceptance Model (Davis 1989; Davis et al. 1989). TAM is a parsimonious and theoretically justified model intended to explain information technology adoption (van der Heijden, 2003). TAM has two main keywords which are user’s adoption intention and actual usage. The user adoption intention is called as â€Å"Perceived usefulness†, which is defined as â€Å"the degree to which a person believes using a particular system would enhance his or her job performance† (van der Heijden, 2003). The actual usage is called as â€Å"perceived-ease-of-use†, which is defined as â€Å"the degree of to which a person believes that using a particular system would be free of effort† (van der Heijden, 2003). TAM theorizes that perceived ease of use and perceived usefulness affect the consumer adoption decisions (Venkatesh and Davis, 2000). Organization will have influence on new technology acceptance from three aspects: T (tech), O (organization) and E (environment). The tech includes existing technology of an enterprise and technology which has not been introduced on the market. Organization generally refers to the scope and scale of an enterprise, including management structure characteristics, and human resource status. Environment is also called regulation on industry and transactions with partners, competitors and government. TOE model is highly systematic, widely used to analyze influence factors of information technology adoption in different fields in recent years. Several studies (Chau and Tam, 1997; Chong and Ooi, 2008; Kuan and Chau, 2001; Lin and Lin, 2008; Oliveira and Martins, 2010; Pan and Jang, 2008; Shirish and Teo, 2010; Zhu et al., 2004) have been credited with proposing the TOE framework, developed by Tornatzky and Fleischer (1990), to analyse IT adoption by firms. The TOE framework identifies three context groups: technological, organizational, and environmental. The technological context refers to internal and external technologies applicable to the firm. Organisational context refers to several indexes regarding the origination, such as firm size and scope, centralisation, formalization, and complexity of managerial structure and the quality of human resources. Environmental context refers to a firm’s industry, competitors and government policy or intention. The TOE framework is consistent with Rogers’ (1983) theory of innovation diffusion (Pan and Jang, 2008; Shirish and Teo, 2010; Wang et al., 2010), which recognizes the following five technological characteristics as precedents for any adoption decision: relative advantage, complexity, compatibility, observability, and trial ability. Therefore, the TOE framework explains the adoption of innovation and a considerable number of empirical studies have focused on various IS doma ins. Swanson (1995) contended that adoption of complex IT innovations requires an advantageous technology portfolio, organizational structure, and environmental strategy. Chau and Tam(1997) adopted the TOE framework and explained three factors that affect the adoption of open systems. These factors are the characteristics of the innovation, organizational technology, and external environment. Kuan and Chau (2001) confirmed the utility of the TOE framework adopting complex IS innovations. Several studies are grounded in the TOE framework for assessing the value of e-business at the firm level (Lin and Lin, 2008; Oliveira and Martins, 2010; Zhu et al., 2004). They found that technological readiness (the significant factor), financial resources, global scope, and regulatory environment contribute strongly to e-business value. Hong and Zhu (2006) considered the TOE framework in the adoption of e-commerce and the identification of new factors that fit the characteristics of type III innovation. Shirish and Teo (2010) demonstrated the impact of information and communication technology (ICT) on the TOE framework and suggested that policy makers should consider measures to enhance development of e-government and e-business collectively. Pan and Jang (2008) examined the factors within the TOE framework that affect the decision to adopt ERP in Taiwan’s communications industry. Chong and Ooi (2008) utilised the TOE model empirically to examine the factors that affect the adoption of the RosettaNet standard. Conceptual Model: The foundation of theoretical model consists of TAM and TOE model. During the last two decades, Technology Acceptance Model (Davis 1989; Davis et al. 1989) has emerged as a powerful explanation to account for the influence of technology acceptance behaviors in a wide variety of IT. This study focuses on positive effect of Technology, Organization and Environment on the Technology Acceptance Model among high-tech Industries. Few previous studies, if any, have focused on the adoption and acceptance of cloud database. Nor did previous studies examine the effect of TOE and TAM for the acceptance of cloud database. Research Model: Based on our theoretical proposition that relates TOE (Technology, Organization and Environment and Technology) and Technology Acceptance Model (TAM) a research model (Figure 2) has been developed and propose six hypotheses grounded in the cloud database context. Technology Acceptance Model and Cloud Database: A cloud database is a part of Information Technology; as such the intention to use the cloud database should be explained in part of Technology Acceptance Model (TAM). This model has been used in number of research and numerous empirical results show that TAM is a parsimonious and robust model (Gefen and Straub, 2000). According to TAM, the intention to use a new technology is affected by 1.Perceived usefulness (PU) and 2.Perceived ease of use (PEOU). PU is defined as a belief that using a technology will enhance a person’s job performance, while PEOU is defined as the degree to which a person believes that using an IT will be free of effort. TAM has been discussed in great detail by (Gefen and Straub 2000; Venkatesh and Davis 2000). As shown in previous research (Gefen et al. 2000), this study hypothesize that paths predicted by TAM apply also to internet cloud service usage. As in previous TAM studies, the underlying logic are users react rationally when select an Information Technology to work on. The more useful and easy to use is the internet Cloud service in enabling the users to accomplish their tasks, the more it will be used: H1: PEOU will positively affect PU of an internet Cloud service. H2: PU will positively affect intended use of an internet Cloud service. H3: PEOU will positively affect intended use of an internet Cloud service.

Importance of employee satisfaction in an organization

Importance of employee satisfaction in an organization In the beginning, we are looking for the factor that influences job satisfaction among the workers/ front liner in SingTel. After that in the following chapter is about the review of the relevant literature. In chapter 3, we will looking for the method been use for this study and followed by chapter 4 is about the result and discussion from the analyses of data and findings of the research. And for the last chapter which is chapter 5, it summarized and recommend according to the finding and result. Job satisfaction is about the feeling of the nature of the job. In order for an organization to be successful, it must continuously ensure the satisfactorily of their employees (Berry, 1997). The happier the workers, the more satisfied they are. Besides, satisfied worker also a productive worker. Organization with more satisfied employees tends to be more effective (Robbins Judge, 2007). In todays world, organization realize that is it important to keep their worker satisfied as human recourse is the important assets for the organization to keep their business running. With satisfied workers, they will deliver the better quality service to the customer which indirectly will increase customer satisfaction. Customer satisfaction is important as it is essential in building long-term, profitable relationships ultimately leading to customer loyalty and repeat business. As for the workers, job satisfaction is important for the employees mental health (Smith, Kendall and Hulin, 1969). Upon study on job satisfaction, factor that influences the level of job satisfaction is vital to be addressed. They are many factors that influence level of job satisfaction such as the organization factor which may include working condition or anything that related to the working condition. For example: leadership style and pay. Besides working condition, personal factors such as health issue and family conflict. 1.2 Problem statement Human resources are the most valuable assets in an organization especially those high performing employees and it will be a trouble to company if those employees leaving or deliver bad service to their customer. One special issue is the low level of employee job satisfaction that brought difficulties in increasing service quality (Yi, 1993). Seta, Paulus and Baron (2000) pointed out that knowing the factors contributing to the employees satisfactions; the organization can plan properly and take appropriate step to increase positive behavior among employees. It means that organization or management need to prepare proper training or program such as reward, growth opportunities or job security in order to increase job satisfaction among the employees. According to malhotra Mukerjee (2004), Call centers facilitate flow of information and communication between firms and their remote customers via the telephone. According to Prahabkar, Sheehan, and Coppett (1997), call centers à ¢Ã¢â€š ¬Ã‚ ¦.allow a company to build, maintain, and manage customer relationships by solving problems and resolving complaints quickly. Front liners who work in call centre have to answer call from customer 24 hour a day throughout 365 days in a year. As a front lines, this job full with challenge and stress. They need to manage their emotion very well in order to deliver good services to customer. Therefore, it is important to make sure that the workers are satisfied with their current job scope. Holman et al.s (2007) à ¢Ã¢â€š ¬Ã‚ ¦.number of call center employees stood at 450,000. This is quite a huge amount in this communicating field. According to Zeithml Bitner (2000), since the customer contact employees or popularly known as the call center agents are the link between the entire organization and the external customer, so they are able to influence the perception of the customer to the organization. From the previous study, there was evidence in between job satisfaction and performance deliver by the front liners. Therefore, the research tries to find out the link between the job satisfaction and organization factors and also the personal factor. 1.3 Research Questions The research questions will be: 1.3.1 To what extent is the influence of work conditions on employee job satisfaction among the front liners in Sing Tel? 1.3.2 To what extent is the influence of promotion on employee job satisfaction among the front liners in Sing Tel? 1.3.3 To what extent is the influence of gender on employee job satisfaction among the front liners in Sing Tel? 1.3.4 To what extent is the influence of age on job satisfaction among the front liners in Sing Tel? 1.4 Research Objectives Based on the above research questions, this study intends to achieve the specific research objectives: 1.4.1 To determine the influence of work conditions on employee job satisfaction among the front liners in Sing Tel. 1.4.2 To examine the influence of promotion on employee job satisfaction among the front liners in Sing Tel. 1.4.3 To investigate the influence of gender on employee job satisfaction among the front liners in Sing Tel. 1.4.4 To determine the influence of age on employee job satisfaction among the front liners in Sing Tel. 1.5 Significance of the study There are many studies revealed the factors that may affect job satisfaction but they are related to all aspect for the job satisfaction. The employee satisfaction theory (Vroom, 1964) and (Herzberg, 1966) employee satisfaction measurement tools, as well as Maslows Hierarchy of Needs (Abraham Maslow, 1943), but there are rarely study regarding factors that may contribute to job satisfaction in call centre in Malaysia. In Malaysia, call center are growing in a rapidly rate. There are many communication company increases the intake of the call center agent or in the other ways knows as front-liners. From this point of view, it is important for us to study on the front-liners job satisfaction. Since the number of employed for the front-liners are growing, through the study, it help the organization to understand what is the need for the entire front-liners, what is their basic request. Through this study, it help organization to knowing better on what is the benefit that they can provide for them for satisfaction and at the same time organization can deliver a good services to the customer. Apart from that, this is a way to send out the messages for those who desire to work in this field. It is also information to the public who always complaining or disputing about the customer services staff without knowing their sacrifice. 1.6 Scope and Limitation of the Study The scope of the study is to study the link between the job satisfaction and organization factors and also the personal factor in Sing Tel. These include work condition, leadership style, promotion, gender, personality and individual experience. The study limited only to the front-liners in Sing Tel. 1.7 Organization of the Research Project This study consists of five chapters which are introduction, literature review, methodology, result and discussion followed by conclusion and recommendation. Each chapter will discuss in depth later. In chapter 1, we are looking for the factor that influences job satisfaction among the workers/ front liner in SingTel. After that in the following chapter is about the review of the relevant literature. Chapter 3, we will look for the method been use for this study and followed by chapter 4 is about the result and discussion from the analyses of data and findings of the research. And for the last chapter which is chapter 5, it summarized and recommend according to the finding and result. CHAPTER 2 LITERATURE REVIEW 2.1 Introduction This chapter will discuss about the job satisfaction in several perspectives. It is includes definition of job satisfaction, previous studies on job satisfaction and the factors that influence the job satisfaction. A part from this, it is also a brief discussion regarding the job satisfaction among the staff in call center. And it ends with a brief summary for this chapter. 2.2 Job Satisfaction According to Steyn Van Wyk (1999), job satisfaction can be formally defined as the degree to which individuals feel positively and/or negatively about their jobs. From this, when an employee meets their needs or expectation, then they will feel the accomplishment and from here the degree of satisfaction can be determine. Gordon (1999) claims that job satisfaction occurs when a job meets the expectations, values and standards of an individual and will influence their commitment and performance. So from here, it is how an organization gets satisfied their workers in order to get their commitment to performed well. Maslows Hierarchy of Needs was proposed by Abraham Maslow in 1943 from his paper A Theory of Human Motivation. According to Maslow, people are not satisfied with what they have and will always request for more. From the hierarchy, they are five level can be found in each individual which is physical, security, social, ego and self-actualization. Physical needs are the base from the hierarchy. It includes the basic human needs such as the need for air, water, food, exercise and freedom form diseases. It is commonly achieve by the human being. Once this basic is achieved, then they will go for the other level which is the security. This level includes the need of safety, shelter and stability. In term of the working environment, it means that an employee may demand for the job security, they can have a stabile job, being treated fairly and have a good pay for their job. The third phase is the social, it includes the need of being loves, and they experience the feeling of belonging and inclusion. In the work place, the employee need to feel the sense of belonging and acceptance, once they have this feeling, it helps them to achieve the satisfaction on this level. Let say ones cannot fulfill this level, for example maybe he or she facing problem in their marriage; it will lead to fail on this level. After fulfill this level, it comes to another level which is the ego or known as self-esteem and follow by the highest level which is the self-actualization. Figure1. Maslows Job Hierarchy of Needs Model 2.3 Work Condition According to Stallworth and Kleiner (1996) increasingly an organizations physical layout is designed around employee needs in order to maximize productivity and satisfaction. Employee would prefer to work in an organization which can provide better physical comfort and convenience. With a better environment, it can reduce the unsatisfied feeling of the employees. According to Robbins (2001), working conditions will influence job satisfaction, as employees are concerned with a comfortable physical work environment. 2.4 Promotion A study conduct by Ellickson and Logsdon (2002) claim that with municipal government workers where satisfaction with promotional opportunities was found to be positively and significantly related to job satisfaction. The chances to get promotion have a strong effect on the employee job satisfaction. From the study, the management can take notes that promotion can always be a motivation tools for them to ensure the employee can achieve their goals. 2.5 Gender Gender is one of the demographic characteristic that researchers always investigated the relationship with the job satisfaction. Shahri (2001) found that male managers were more satisfied with their jobs than female managers in upper level management. From the study of Tang and Talpade (1999), it found that men tend to have higher satisfaction with remuneration in relation to females, while females tended to have higher satisfaction with co-workers than males. From the previous study, it shows that the job satisfaction effected by the gender. 2.6 Age Most of the studies found the existing relationship between age and job satisfaction. According to the study done by Drafke and Kossen (2002), it shows that older employee with more working experience are more satisfied compare with younger employee, the study also claim that job satisfaction increase with age. Greenberg and Baron (1995) claims that generally older employees are more satisfied with their job compare with younger employee. From the reviews, it shows that age play a role in the employees job satisfaction. 2.7 Research Framework The purpose of this study is to determine the factors affect the job satisfaction in call center. This part is regarding the discussion that forming the theoretical framework. It is based on the previous studies that had been review. There are two independents variables, which consist of the personal factors and the organizational factors. The personal factors includes gender and age, meanwhile the organizational factors includes work condition and promotion. Figure 2 shows the theoretical framework for the study. Organizational Factors Work condition promotion Job satisfaction Personal Factors Gender Age Figure 2 Theoretical Framework 2.8 Summary This chapter has discussed about the factors that influence the job satisfaction. This was discussing clearly with different researchers and theorist. The Maslows Hierarchy of Needs also reviewed as this theory related with the research topic. It is good for management to understand the factors that influence the job satisfaction. It helps organization to indentify those factors and avoid the mistake. . CHAPTER 3 RESEARCH METHODOLOGY 3.1 Hypotheses statement Hypothesis 1 Ho: There is positive relationship between work condition and job satisfaction among the front liners in Sing Tel. H1: There is negative relationship between work condition and job satisfaction among the front liners in Sing Tel. Hypothesis 2 Ho: There is positive relationship between promotion and job satisfaction among the front liners in Sing Tel. H1: There is negative relationship between promotion and job satisfaction among the front liners in Sing Tel. Hypothesis 3 Ho: There is positive relationship between gender and job satisfaction among the front liners in Sing Tel. H1: There is negative relationship between gender and job satisfaction among the front liners in Sing Tel. Hypothesis 4 Ho: There is positive relationship between age and job satisfaction among the front liners in Sing Tel. H1: There is negative relationship between age and job satisfaction among the front liners in Sing Tel. 3.2 Research Design There are a lots of research method to use to analyze job satisfaction. There is no single method or the most appropriate on it. According to Punch (1998) each approach has it strength and weaknesses. When we understand each of the strength and weaknesses, we can select or combine the approach. This study used quantitative methods involving survey questionnaires to collect the quantitative data. The purpose is to determine whether there is a correlation between the personal and organizational factors with the job satisfaction among the front liners in Sing Tel. The Job Descriptive Index (JDI) was used to measure the level of job satisfaction among the front liners in Sing Tel. The Job in General (JIG) also used to measure the overall job satisfaction. 3.3 Research Sample The present number of all the front liners in Sing Tel consists of 210 employees. Therefore, the sample was selected randomly from a total of 50 respondents that able to facilitate the objectives of the study. This sample size was according to the Roscoes rule of thumb (cited in Sekaran, 2003) which is stated that sample larger than 30 and less than 500 is appropriate for most research. 3.4 Research Instrument The Job Descriptive Index (JDI) and Job in General (JIG) were used to measure the job satisfaction. The job descriptive index (JDI), created by Smith, Kendall, Hulin(1989), is a specific questionnaire of job satisfaction that has been widely used. It measures ones satisfaction in five dimensions such as: pay, promotion and promotion opportunities, relationship with coworkers, supervision, and the work itself. The General Job Index is an overall measurement of job satisfaction. It was an improvement on the job descriptive index because the JDI focused too much on work 33 satisfaction. The questionnaire consists 3 parts. The first part related to the personal factors in Sing Tel, the second part is regarding the job satisfaction of the front liners in Sing Tel and last part is about the organizational factors that affect job satisfaction. 3.5 Data Collection Procedures As this is my previous company, so I will distribute the questionnaire to my ex-colleague. The questionnaires were answered by the respondents by following the instructions for each section. The questionnaire will be collected after all the respondents had answered it. 3.6 Data Analysis Statistical Package for Social Science (SPSS) computer software program (version 12) was use to analyzed all the data that collected from the respondents. Descriptive analysis was used to explore the data collected as well as summarizing and describing the data. For this study, it was use to describe the gender and age. CHAPTER 4 RESULTS AND FINDINGS 4.1 Introduction This chapter reveals and reports the findings from the study of job satisfaction among workers/ front liner in SingTel. Fifty sets of questionnaire were distributed as mentioned in the research methodology. They were processed and analyzed using SPSS Package Program (Version 12) and the results are presented in tables. The first section will provide the background of the respondents. The second section will then provide the reliability of the variables. The third section will present the correlation analysis with regards to the relationship of the independent variables in influencing the dependent variable. 4.2 Frequency Analysis 4.2.1 Gender Statistics Gender N Valid 50 Missing 0 Gender Frequency Percent Valid Percent Cumulative Percent Valid male 24 48.0 48.0 48.0 female 26 52.0 52.0 100.0 Total 50 100.0 100.0 Table 4.2.1: Gender Table 4.2.1 shows the frequency distribution for gender composition. As stated previously, the total respondents for this study was 50. From the total respondents, 26 (52%) respondents were female while 24 (48%) of the respondents were male. 4.2.2 Age Age N Valid 50 Missing 0 Age Frequency Percent Valid Percent Cumulative Percent Valid 19-29 14 28.0 28.0 28.0 30-39 21 42.0 42.0 70.0 40-49 12 24.0 24.0 94.0 50-60 3 6.0 6.0 100.0 Total 50 100.0 100.0 Table 4.2.2 Age By referring to the table 4.2.2 above, the majority of the respondents were between 30 to 39 years old (42%), the second highest of the respondents were in the range of 19 to 29 years old (14%) followed by the respondents in the range 40 to 49 years old (12%) and finally the least was 50 to 60 years old group with 6%. 4.2.3 Overall Satisfaction Overall Satisfaction N Valid 50 Missing 0 Overall Satisfaction Frequency Percent Valid Percent Cumulative Percent Valid Not Satisfied Slightly 0 0 0 0 Satisfied 12 24.0 24.0 24.0 Moderately Satisfied 32 64.0 64.0 88.0 Satisfied 6 12.0 12.0 100.0 Very satisfied 0 0 0 100.0 Total 50 100.0 100.0 Table 4.2.3 Overall Satisfaction From the result of table 4.2.3, there are 32 respondent out of 50 is moderately satisfied with the overall satisfaction (64%), there are 12 respondents who are slightly satisfied with the overall satisfaction (24%) and only 6 respondents are satisfied with the overall satisfaction (12%). From this result, it concludes that most of the Sing Tel Front-liner only moderately satisfied with their current condition. 4.3 Level of Job Satisfaction Job Descriptive Index (JDI) and Job In General (JIG) are used to measure job satisfaction in this research. The level of JDI and JIG and also others variable are measured by using the mean. The levels of perception to all variable are group into two categories as per below: Mean Std. Deviation JDI JIG 3.67 0.48 Work Condition 3.51 0.69 Promotion 3.21 0.69 Table 4.3 Level of Job Satisfaction, Work Condition and Promotion Table 4.3 shows that the level of job satisfaction of the respondents is high with mean=3.67 and sd=0.48. Respondents also perceived that their level of work condition is also high with a mean=3.51 and sd=0.69. However, there was a moderate level of perception towards promotion with a mean=3.21 and sd=0.69. 4.4 Relationship between Job Satisfaction, Age and Gender Pearson correlation (r) was used to test the relationship between job satisfaction, age and gender. The results are shown in table 4.3 below. Correlations tjs gender age tjs Pearson Correlation 1 .138 -.152 Sig. (2-tailed) . .338 .292 N 50 50 50 gender Pearson Correlation .138 1 -.004 Sig. (2-tailed) .338 . .980 N 50 50 50 age Pearson Correlation -.152 -.004 1 Sig. (2-tailed) .292 .980 . N 50 50 50 Table 4.4 It can be seen in the table 4.4, there is a positive relationship between gender and job satisfaction. but it is not significantly related to job satisfaction (r=0.138, p for gender is 0.138). Based on the result, it can be seen a negative relationship between age and job satisfaction at r=-0.152 but again it is not significantly related to job satisfaction (p for age is 0.292). 4.5 Relationship between Job Satisfaction, Work Condition and Promotion Table 4.5 shows the correlation matrix output of job satisfaction, work condition and promotion. Correlations tjs twc tp tjs Pearson Correlation 1 -.137 -.499(**) Sig. (2-tailed) . .343 .000 N 50 50 50 twc Pearson Correlation -.137 1 .620(**) Sig. (2-tailed) .343 . .000 N 50 50 50 tp Pearson Correlation -.499(**) .620(**) 1 Sig. (2-tailed) .000 .000 . N 50 50 50 ** Correlation is significant at the 0.01 level (2-tailed). Table 4.5 It is found that job satisfaction is not significantly related to work condition but with a negative relationship(r=-0.137, p for work condition is 0.343). While for the promotion, the result shows that promotion is significantly related to job satisfaction and with a negative relationship(r=-0.499, p for promotion is 0.000). 4.6 Relationship between Job Satisfaction and Gender T-test was used in the analyses of statistically significant gender. Group Statistics gender N Mean Std. Deviation Std. Error Mean tjs male 24 3.7262 .28546 .05827 female 26 3.7692 .27724 .05437 Independent Samples Test Levenes Test for Equality of Variances t-test for Equality of Means F Sig. t df Sig. (2-tailed) Mean Difference Std. Error Difference 95% Confidence Interval of the Difference Lower tjs Equal variances assumed .157 .694 -.541 48 .591 -.04304 .07960 -.20309 Equal variances not assumed -.540 47.417 .592 -.04304 .07970 -.20333 Table 4.6 There were no statistically differences in the overall perception between the respondents group according to gender as for male, mean=3.72 and for female, mean=3.77. From the result, it shows that gender is not statistically significant in the perception of affecting front-liners in Sing tel. Regression Analysis Model Unstandardized Coefficients Standardized Coefficients t Sig. Correlations Collinearity Statistics B Std. Error Beta Zero-order Partial Part Tolerance 1 (Constant) 4.622 .422 10.965 .000 twc .199 .135 .232 1.473 .148 -.137 .214 .178 .591 tp -.443 .104 -.677 -4.283 .000 -.499 -.538 -.518 .586 tgender .012 .068 .021 .172 .864 .138 .026 .021 .953 tage -.068 .039 -.217 -1.743 .088 -.152 -.251 -.211 .944 a Dependent Variable: tjs Table 4.6.1 Based on the result from table 4.6.1, it shows: Job Satisfaction= 4.622+0.199(twc)-0.443(tp) +0.012(tgender)-0.068(tage) From this equation, it shows there is a positive relationship between work condition, gender and job satisfaction but not significant while relationship between age and job satisfaction is negative and significant. Only promotion is significantly related to job satisfaction with negative relationship. 4.7 Summary of Hypotheses Test Hypothesis 1 Ho: There is positive relationship between work condition and job satisfaction among the front liners in Sing Tel. H1: There is negative relationship between work condition and job satisfaction among the front liners in Sing Tel. Therefore, accept Ho reject H1. Hypothesis 2 Ho: There is positive relationship between promotion and job satisfaction among the front liners in Sing Tel. H1: There is negative relationship between promotion and job satisfaction among the front liners in Sing Tel. Therefore, reject Ho accept H1. Hypothesis 3 Ho: There is positive relationship between gender and job satisfaction among the front liners in Sing Tel. H1: There is negative relationship between gender and job satisfaction among the front liners in Sing Tel. Therefore, accept Ho reject H1. Hypothesis 4 Ho: There is positive relationship between age and job satisfaction among the front liners in Sing Tel. H1: There is negative relationship between age and job satisfaction among the front liners in Sing Tel. Therefore, reject Ho accept H1. 4.8 Conclusion This chapter presents the results of the statistical analysis of the hypotheses. Correlation analysis was used to test the relationship among the variables of interest provided in the study. This study revealed that: There is positive relationship between work condition and job satisfaction among the front liners in Sing Tel. There is negative relationship between promotion and job satisfaction among the front liners in Sing Tel. There is positive relationship between gender and job satisfaction among the front liners in Sing Tel. There is negative relationship between age and job satisfaction among the front liners in Sing Tel. CHAPTER 5 CONCLUSIONS AND RECOMMENDATIONS 5.1 INTRODUCTION In order for an organization to be successful, it must continuously ensure the satisfactorily of their employees (Berry, 1997). In todays world, organization realize that is it important to keep their worker satisfied as human recourse is the important assets for the organization to keep their business running. In this study, employee satisfaction is pivotal to Sing Tel in order to deliver good services to their customer and also become more competitive. From the finding of this study, it is revealed that the job satisfaction of the employer is high. Promotion is the most influence factors compared to others. It is also revealed that the relationship between gender and job satisfaction is no significant. 5.2 Discussion of the Research Findings This study is about factors that influence job satisfaction in Sing Tel front-liner. A satisfied employee will deliver good service to the customer and increase company image. Based on the results, it shows that work condition and promotion are the key factors that influence a employee satisfaction. 5.2.1 Research Question One The first research question of this study was to identify what is the relationship for the organizational factors such as work condition and promotion influence the employee job satisfaction. Based on the results, it shows a positive relationship between work condition and job satisfaction. Arnold and Feldman (1996) promoted factors such as temperature, lighting, ventilation, noise, working hours, and resources from all types of working conditions. Since their job is mentally demanding, so a poor working condition will influence Sing Tel front-liner to perform their job. Besides, the physical design of the work place also has certain impact on job satisfaction. A better working environment and work condition can increase employee job

Ghost: The Relationship Between Past and The Future. A Book by Henrik

â€Å"A woman cannot be herself in the society of the present day, which is an exclusively masculine society, with laws framed by men and with judicial system that judges feminine conduct form a masculine point of view†. This is what Henrik Ibsen once said. In 1881, when Ibsen wrote one of his best works Ghost, the society was going through major change. It’s was a time were the society was questioning everything they were thought by the church. The mentality of people was being challenge and the influence the church had over the society was slowly losing its power. One of those who were questioning the method and the teacher of the church was Henrik Ibsen. In his play Ghost, Ibsen view of the methodology of the church was no longer beneficial for the society. In the play ghost, Ibsen demonstrates the consequences followed those who grasp the old practice in each character he had created. Ibsen used Mrs. Alving, to show how old attitude can strangle someone progressive ly, as she feel trap in a rigid society. Additionally, Ibsen explores how the past can come back in the form of â€Å"ghost† and how it haunts someone future. Osvald Alving through out the play is haunted by the sin of a father he did not know. Lastly, he show how living in patriarchal society can blind one’s own judgment as in Pastor Manders, who is looked at someone as holy and self-righteous but at the same time hypocritical. Consequently, those old tradition and belief endure someone life slowly but harshly and haunt them like ghost. The ghost that has been haunted Mrs. Alving for a very long time is the ghost tradition and of her duty. Nonetheless, it’s seem as if her duty has shaped her character for good. â€Å"I had my little boy, and I bore it for him†¦Ã¢â‚¬ (Ibsen, 1881, p... ...e women is meant to accept his foolishness. Ibsen play â€Å"ghost† is portray of how a changing society should be. These changes are implying every aspect of live, not just marriage level but religions, and how a functional family should be. Ghost is a play, which represent a society unable to move forward, or a society unable to escape the past traditions and how being unable to escape only creates malfunction into people lives. Every character in the play are hunted by the past; someone life Mrs. Who’s past tradition has brought nothing but misery, as well as her son Osvald who even in his ignorant way is also hunted by the â€Å"sins of the father†. In addition, even those such as pastor Manders who promotes the old habits as a way of life, are surprise to these tradition hiding â€Å"Ghost† Works Cited http://collegeessaysforfree.blogspot.ca/2012/04/ibsen-ghosts_12.html Ghost: The Relationship Between Past and The Future. A Book by Henrik â€Å"A woman cannot be herself in the society of the present day, which is an exclusively masculine society, with laws framed by men and with judicial system that judges feminine conduct form a masculine point of view†. This is what Henrik Ibsen once said. In 1881, when Ibsen wrote one of his best works Ghost, the society was going through major change. It’s was a time were the society was questioning everything they were thought by the church. The mentality of people was being challenge and the influence the church had over the society was slowly losing its power. One of those who were questioning the method and the teacher of the church was Henrik Ibsen. In his play Ghost, Ibsen view of the methodology of the church was no longer beneficial for the society. In the play ghost, Ibsen demonstrates the consequences followed those who grasp the old practice in each character he had created. Ibsen used Mrs. Alving, to show how old attitude can strangle someone progressive ly, as she feel trap in a rigid society. Additionally, Ibsen explores how the past can come back in the form of â€Å"ghost† and how it haunts someone future. Osvald Alving through out the play is haunted by the sin of a father he did not know. Lastly, he show how living in patriarchal society can blind one’s own judgment as in Pastor Manders, who is looked at someone as holy and self-righteous but at the same time hypocritical. Consequently, those old tradition and belief endure someone life slowly but harshly and haunt them like ghost. The ghost that has been haunted Mrs. Alving for a very long time is the ghost tradition and of her duty. Nonetheless, it’s seem as if her duty has shaped her character for good. â€Å"I had my little boy, and I bore it for him†¦Ã¢â‚¬ (Ibsen, 1881, p... ...e women is meant to accept his foolishness. Ibsen play â€Å"ghost† is portray of how a changing society should be. These changes are implying every aspect of live, not just marriage level but religions, and how a functional family should be. Ghost is a play, which represent a society unable to move forward, or a society unable to escape the past traditions and how being unable to escape only creates malfunction into people lives. Every character in the play are hunted by the past; someone life Mrs. Who’s past tradition has brought nothing but misery, as well as her son Osvald who even in his ignorant way is also hunted by the â€Å"sins of the father†. In addition, even those such as pastor Manders who promotes the old habits as a way of life, are surprise to these tradition hiding â€Å"Ghost† Works Cited http://collegeessaysforfree.blogspot.ca/2012/04/ibsen-ghosts_12.html

Koreans: When And Why Did They Come? :: essays research papers

Koreans: When and Why Did They Come?   Ã‚  Ã‚  Ã‚  Ã‚  At the end of the 19th century the USA received it's first refugees from Korea, three pro-Japanese activists seeking exile after an unsuccessful attempt to over throw the government. (Moynihan 45) They were followed by 64 students between 1890 and 1905 to purse further education in the USA. Between 1902 and 1905, 7,000 Korean immigrants arrived in Hawaii. (Thernstrom) From 1903 to 1905, 65 ships carrying 7,226 Koreans, set sail from Inchon for Honolulu. (Bandon 18) When each group arrived they settled on a sugar plantation. (Bandon 18) In 1907 the US government refused to recognize the Korean passport. From that point on, any Korean entering the US had to have a Japanese passport. (Bandon 18) These developments effectively ended almost all Korean immigration to Hawaii and the US for forty years.   Ã‚  Ã‚  Ã‚  Ã‚  Many of the Koreans came because of the sugar industry in Hawaii. It was booming and plantations needed more workers than the native population could supply. (Moynihan 45) At this time, rumors spread among the plantation owners that Koreans were more industrious then either the Chinese or the Japanese. After consulting with the US ambassador to Korea, recruiters became journeying to the peninsulas. (Moynihan 45)   Ã‚  Ã‚  Ã‚  Ã‚  The Hawaii Sugar Planters Association struck a deal with David Declare, who was paid five dollars for every laborer he lured to the Hawaiian Islands. (Moynihan 45) Deshler even offered unsuspecting Koreans loans of $100 so they could travel to Hawaii and get settled. (Moynihan 45)   Ã‚  Ã‚  Ã‚  Ã‚  Despite their distrust of Western ways and people, Koreans of early 1900's found terms of migration attractive: a monthly wage of $15, free housing, health care, English lessons, and the predominately warm Hawaiian climate. (Moynihan 45) Recruiters in Korea used the upbeat slogan â€Å"The country is open- go forward,† which portrayed that Hawaii is a land of opportunity. (Moynihan 46) Like the Chinese and Japanese who were before the Koreans, found plantation life hard an unrewarding. (Moynihan 47) The immigrants were drained by 10-hour work days and 6-day work weeks. (Moynihan 48) Their exhaustion was not related by conditions on the plantation, which in variably included squalid housing, isolation and poor food. (Moynihan 48) One person described his experience as

Classicism and Romanticism :: Literature Literary

Classicism and Romanticism    Toward the end of the eiteenth-century, Romanticism emerged as a response to Classicism. Even though this change was gradual, it transformed everything from art and philosophy to education and science. While the Classicsts thought of the world as having a rigid and stern structure, the romanticists thought of the world as a place to express their ideas and believes. The Romaniticists and Classicsts differed in their views of the relationship between an individual and society, their views of nature and the relationship between reason and imagination.      Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Classicists and Romanticists differed in their views of nature. Classicism was based on the idea that nature and human nature could be understood by reason and thought. Classicist believed that â€Å"nature was, a self-contained machine, like a watch, whose laws of operation could be rationally understood.†(text,199)   On the other hand, Romanticists viewed nature as mysterious and ever changing. As William Cullen Bryant states that nature â€Å";speaks a various language.† (text, 123)   Romantic writes believed that nature is an ever changing living organism, whose laws we will never fully understand.      Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Classicist and Romanticists also differed on their approches towards reason and imagination. Classicism attached much more importance to reason than imagination because imagination could not be explained by their laws. To them, â€Å";the imagination, though essential to literature, had to be restrained by reason and common sense.†; (text, 119) The Romanticists, however, emphasized that reason was not the only path to truth. â€Å";Instead, Romantic writers emphasized intuition, that inner perception of truth which is independent of reason.†; (text, 122) To the Romantic writers, imagination was ultimately superior to reason.      Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Yet another area of difference between Classicits and Romanticsts whether they placed greater importance on tradition or whether they chose to innovate. Classicists thought that it was literature’s function to show the everyday values of humanity and the laws of human existence. Classicism and Romanticism :: Literature Literary Classicism and Romanticism    Toward the end of the eiteenth-century, Romanticism emerged as a response to Classicism. Even though this change was gradual, it transformed everything from art and philosophy to education and science. While the Classicsts thought of the world as having a rigid and stern structure, the romanticists thought of the world as a place to express their ideas and believes. The Romaniticists and Classicsts differed in their views of the relationship between an individual and society, their views of nature and the relationship between reason and imagination.      Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Classicists and Romanticists differed in their views of nature. Classicism was based on the idea that nature and human nature could be understood by reason and thought. Classicist believed that â€Å"nature was, a self-contained machine, like a watch, whose laws of operation could be rationally understood.†(text,199)   On the other hand, Romanticists viewed nature as mysterious and ever changing. As William Cullen Bryant states that nature â€Å";speaks a various language.† (text, 123)   Romantic writes believed that nature is an ever changing living organism, whose laws we will never fully understand.      Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Classicist and Romanticists also differed on their approches towards reason and imagination. Classicism attached much more importance to reason than imagination because imagination could not be explained by their laws. To them, â€Å";the imagination, though essential to literature, had to be restrained by reason and common sense.†; (text, 119) The Romanticists, however, emphasized that reason was not the only path to truth. â€Å";Instead, Romantic writers emphasized intuition, that inner perception of truth which is independent of reason.†; (text, 122) To the Romantic writers, imagination was ultimately superior to reason.      Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Yet another area of difference between Classicits and Romanticsts whether they placed greater importance on tradition or whether they chose to innovate. Classicists thought that it was literature’s function to show the everyday values of humanity and the laws of human existence.

Kiddy thinks Essay

In this essay, â€Å"Kiddy Thinks,† Alison Gopnik explains the importance of the cognitive development of children in the first few years of their life. She also attempts to break the traditional view that children, in their early stages, think quite differently than adults. Gopnik uses a logical standard of evaluation to provide information on the different stages children go through when developing important cognitive skills. She supports her information with a variety of experiments as a researcher, and personal experiences as a parent. Unfortunately, she concludes her essay with political and social issues, which weakens her argument as it drifts away from her purpose. Though it did turn into a political paper, Gopnik is able to use examples that have logical reasoning and evidence, therefore allowing her to create an effective argument. In summary, Gopnik explains the different stages of growth as she provides evidence from her experiments. She lays those stages out starting from when they are just born until they are at the age of four. She explains the typical behavior, starting from when they can imitate facial expressions at birth, and then proceeding to discovering and differentiating others’ and their own emotions. They go on to learning and perfecting the concept of hiding. Gopnik was able to experiment with kids in the different age groups and provides the results to back up her theories. Another significant point that was brought up was the comparison of the thought process between babies and scientists. Babies and scientists â€Å"think, observe, formulate theories, make predictions, and do experiments. They also change their theories as they accumulate counter-evidence to their predictions† (Gopnik, 237). One of the prominent weaknesses is the conclusion of Gopnik’s essay. Throughout the whole essay, she uses science and experience to strengthen her argument, but she concludes her essay with the mention of social issues.

Columbia Coffee Study Juan Valdez

1. Procafecol S. A. Basic information 1. 1. Development and History CH2. Participants in international business – Say if Procafecol is Multinational enterprise (MNE), Small and medium-sized enterprise, or the born global firm CH1. Why Colombia trade coffee? Theories advantages, etc. Coffee was introduced in Colombia in the late 1700s and the first commercial production began in the early 1800s. Despite these early developments, the consolidation of coffee as a Colombian export did not come about until the second half of the 19th century.The great expansion that the world economy underwent at that time allowed Colombian landowners to find attractive opportunities in international markets. Little by little, the United States became the most important consumer of coffee in the world, while Germany and France became the most important markets in Europe. In 1927 the National Federation of Coffee Growers of Colombia (FNC) was created to help the Colombian coffee growers on structuri ng a very traditional and atomized sector.In 1959, during a crisis that came about due to instability of the coffee trading price, the FNC decided to work with Doyle Bernback, an advertising agency (ex DDB) with the goal of building a strong symbol, highly identi? able, that would allow them to promote the speci? cities of the Colombian Coffee and sell the production at a higher price than the current market price. Presently, Colombia is the second largest coffee producer in the world (after Brazil). It accounts for almost 12% of the world’s total production. Coffee accounts for 8% of Colombia’s GDP.A personi? ed brand since its creation Following the advice of the advertising agency, Juan Valdez was personified since its creation. He would be the symbol of a Colombian coffee grower worldwide. A mere six months after the launch of the campaign, 87% of the American people associated Juan Valdez with Colombian coffee. In 1961, Juan Valdez was launched on the European mar ket with similar success. Since then, a limited number of actors have personi? ed the emblematic coffee grower focused on protecting the traditions that make his coffee the â€Å"best in the world†.Between 1959 and 2000 more than 750 million dollars were allocated to develop the image of Juan Valdez and to promote the Colombian coffee. Transformation into a commercial icon After a particularly dif? cult political and social period it was really important for the FNC to help the Colombian coffee growers in both economic and social aspects. Procafecol SA was created in 2002 by Fedecafe Federacion Nacional de Cafeteros de Colombia, being the major shareholder along with Colombian coffee growers which own 13,000 shares.Since 2004, the company has been fully responsible for the operation of Juan Valdez ® stores in the country and in 2006 began the distribution of packaged coffee in retail and horeca (hotels, restaurants, catering) channels. Juan Valdez is also offered to passeng ers of Avianca, the most important airline in Colombia. In a coffee market where prices and margins are really low, a diversi? cation strategy is indeed really pertinent considering the gross margins of gourmet coffee houses (Starbucks, Colombus Cafe†¦ and even more if we consider its direct relation with coffee growers as a strong competitive advantage. Positioned as Gourmet Since the beginning of the project it was made clear that the Tiendas Juan Valdez ® are a chain of coffee houses focused on selling coffee products to the consumers. These coffee houses were created to be a part of the coffee supply-chain and to strengthen the awareness of the Colombian coffee. This would gradually increase the incomes of Colombian coffee growers, historical mission of the FNC.Since their launch, the Tiendas Juan Valdez ® was designed to reach the up-market, with an ambiance mixing the Starbucks standards and the touch of a Lounge coffee shop of Barcelona. The warm colors symbolize Sou th American tradition, however they also exhibit luxury and a calm atmosphere. The ? rst Tiendas outlets were opened near business centers, high-end malls and trendy sectors of the cities. Since its creation, this ambitious project based its expansion on a 3 step strategy: 1. Colombian Pilot (2003-2006) 2. International Pilot (2004-2007) 3.International Development (2006 -†¦) In 2003, year that the project was launched, 10 coffee houses were opened in Colombia. Since 2004, this international expansion made possible the creation of 10 coffee houses in the USA (Washington, New York, Seattle, Philadelphia) and 2 in Spain (Madrid) 3/ Strengthening the brand image and the commercial development Renewal of the icon In order to sustain the international development of the project it was considered as important to renew the image of the Juan Valdez person, taking care of preserving its historical values.Since 1994, according to the recommendations of the DDB agency, a new advertising c ampaign was created to conquer the youth segment. Juan Valdez was acting in different TV commercials and Out Of Home formats where his codes (hat, poncho, moustache) were shown in extreme situations (sur? ng, snowboarding, hang-gliding†¦), with the strong presence of the historical logo, seal of authenticity and quality for the consumer.This innovative mix had enormous success in the USA and was awarded in 2005, during the New York AdWeek, it was named as top icon of the year in the USA, even before Ronald McDonald or the Nike Swoosh. Diversifying to fashion Propelled by the commercial success of the Tiendas Juan Valdez ®, Procafecol decided to develop a line of alternative products around the authentic image of Juan Valdez. From coffee mugs to umbrellas, more than 50 products were created and sold to consumers. In 2006, the ? rst clothing collection based on the historical icon was launched.In trendy neighborhoods of Bogota you may ? nd executives with a Juan Valdez jacket o r women with the latest model of a leather handbag. Gaining the European market When considering the conquest of the European market, the FNC did a thorough analysis of the consumption trends. Two ? gures impacted the directors of the Federation: European consumers are willing to pay 10% more for a product with a European Label and 73. 9% of them consider it as a quality seal. In September 2007, after 33 months of legal procedure, Colombian coffee became the ? st non-European product to obtain the PGI European Label (Protected Geographical Indication). Juan Valdez could now develop its commercial strategy and think of opening new coffee houses. Two were just created in Madrid while Paris and Moscow are now on the list of the international expansion plan of the Colombian Federation. By the end of 2007, the FNC and Procafecol were running more than 100 coffee houses in Colombia, 10 in the USA and 2 in Europe. They are now launching a new coffee house per month and want to make 2008 th e year of their European expansion. 1. 2. Juan Valdez BrandDescribe who Juan Valdez, what the brand represents, is and general details about it. Principal characteristic of the brand, why it is known, importance and recognition of Colombian coffee 1. 3. Strength of identity: Colombian Coffee To understand the influence of GI among Colombia the following four elements represent its national advantage in coffee industry. Factor conditions Due to the uniqueness of topographical factors and two rainfall seasons creates strongly national advantages. 6. 4% of total area of Colombia is cultivation zones, and 12% of coffee production area producing â€Å"GI coffee†.It provides 11 to 12 million production possibility per year. In addition, in 2010, there were 990 airports with 196 thousand air transport carriers, 6 ports and terminals with 2 million port container traffic, 874 km railway routes, 141,374 km roadways (CIA 2010 and The World Bank 2010). 18% of total 22. 5 million labour force involving agriculture, there have been an increasing number of producers after joining GI (Figure1) (Gomez, 2007) as well as foreign direct investment with 6. 7 billion in 2010 (The World Bank 2010). Demand conditionsThe demand of domestic market is one of important forces for development of industry. Compared to other countries, Colombia had lower needs of domestic market, which has low per capita consumption with 2. 8 kg only 5% of total national coffee production ( Benni, N. E. and Reviron, S. 2009). The domestic consumption did not increase even joining GI system, maintained at 1,400 thousands bags from 2007 to 2010 (Figure 2). Related and supporting industries In this factor, Colombian coffee industry has lower related and supporting industries.These industries and processes are mostly run by family or small businesses, due to the relatively simple methods and low investments needed. Firm strategy, structure and rivalry As one of well know coffee producer, Colombia has su ccessfully increased its competitiveness via sophisticated marketing strategies of the FNC. It applies trademark and certification mark to protect Colombian coffee. Since registered GI it has increased consumer’s awareness and creates better advantage against other competitors

The Historical Relevance of Masculine and Feminine Spaces Within the Home

This essay will analyze the historical relevancy of the thought of masculine and feminine infinites within the place and whether these thoughts are still evident in a 21stcentury South African context. This analysis will be done by utilizing the ideals placed on the Victorian Household and the psychological gender of the infinites, through looking into cardinal infinites within the De Villiers household place and how the design intercessions used in their place are relevant or irrelevant to the thought of masculine and feminine infinites. Through looking at both Public and Private Spaces within the house this extent will be analysed. The Victorian epoch is an epoch that has held a batch of symbolism to our current civilization. It has been the cause of some great argument about the gender functions on work forces and adult females for centuries ( Forty 1986: 110 ) . The Victorian epoch held the strongest grounds for inquiries to be asked about the house and what went on in doors ( Forty 1986: 109 ) . Our current society still lives by some of the regulations that were placed into the place environment, though a few functions may be reversed or neutralised. When looking at the cardinal civilization of the Victorian epoch the individual has to analyze the in-between category to upper category families that held more than three suites and had suites that were gender orientated ( Forty 1986: 106 ) . â€Å"As domestic environments have come to be regarded as marks of the residents ‘ characters, people have gone to great lengths to show a satisfactory history of themselves.† ( Forty 1986: 106 ) As people we base a big sum of what we think of a individual or household on their life conditions and therefore we project the coveted sentiment that we want from others onto our ain life infinites, to be perceived in a certain manner. This was a outlook that was seen in the Victorian epoch as good and predicted the hereafter of you and you relatives ( Forty 1986: 102 ) . The Home was seen as a category symbol that would project the wealth and position of the household that lived within ( Forty 1986: 101 ) . This was an of import portion of cognizing who to socialize with and what their personal worth would be to you. Sexs can merely be adequately evaluated in relation to their broader cultural contexts ( Smyth 1992:20 ) . This can find if one or both spouses in a heterosexual relationship tend to be either more feminine or masculine in the relationship. Cavallaro ( 2001:115 ) provinces that: â€Å"Anti-essentialists do non deny that work forces and adult females are biologically and anatomically different. However, they argue that maleness and muliebrity are non dateless worlds grounded in natural Torahs but really cultural constructs that change significantly through clip and space.† The sex of the individual does non impact the gender function that they have. How that will impact the relationship within the place in footings of the interior manner harmonizing to the gender function that is more prevailing. The De Villiers household place is a family that is normally found in South African, a mix of Afrikaans plaas and English City outlook ( De Villiers 2015 ) . The female parent was brought up in Johannesburg and the male parent on a farm in Nelspruit ( De Villiers 2015 ) . The family consists of the female parent, Debbi and the male parent, Lewis with their three boies over 21 life with them ( De Villiers 2015 ) . The household has a love for hosting friends and household in their infinites, this has made some design picks important in the house ( De Villiers 2015 ) . Debbi Studied to be a grade 5 instructor, but after holding her first boy chose to raise their kids as a stay at place Mother ( De Villiers 2015 ) . At this phase the male parent had a large portion in the design picks and certain things like flowered forms and coloring materials were non allowed to play a function in the communal infinites ( De Villiers 2015 ) . Debbi decided to make her ain drapes for the house and thi s shortly after became a concern that was conveying in more money than the building Job that Lewis had ( De Villiers 2015 ) . They shortly started to work together and this is when the alteration in the house happened and the opportunity for Debbi to convey Hints of florals into the house ( De Villiers 2015 ) . The house is over 85 old ages old and was renovated eleven old ages ago to modernize some of the characteristic and add to some of the infinites in the house ( De Villiers 2015 ) . The household hosts a big aggregation of familial old-timers that have been reupholstered to accommodate the manner of the house ( De Villiers 2015 ) . The mix between modern-day and old signifier a balance in this impersonal coloring material strategy place. The latest room to be redecorated was the telecasting room in February 2015 ( De Villiers 2015 ) . The outside is a common South African face brick outside. In the Victorian clip the work forces had sphere over what the outside of the house was to be this was because the exterior universe was a man’s universe ( Forty 1986: 104 ) . A masculine outside was seen every bit superior as it improved the power position of the household that lived within the house, if the outside was more feminine the house was seen as surrounding on a infantile look ( Ehrnberger, Rasanen & A ; Ilstedt 2012: 89 ) . The outside of the De Villiers house is masculine but the garden softens the exterior and makes the overall visual aspect more impersonal. As one enter the house you walk onto a raised platform that forms the transition to the private countries of the house and the public countries, this can be seen on the diagrammatic in Figure 1. The entryway looks into the unfastened program Formal life room ( Figure 1 and 2 ) . This room would be the equivalent to the music room and pulling room in a Victorian family. The infinite is divided into three defined sections: the first a Lounge country that is symmetrical with Colour doing the infinite asymmetrical, seen in figure 2 ; a seating country of two wingback chairs that has a tabular array with household images and other memorabilia, seen in Figure 2 ; and a Music country that has the piano and a music base, the piano has memorabilia on top of it, seen in Figure 2. The soft trappingss are in a bulk impersonal roof of the mouth with ruddy shock absorbers and pale blues or florals ( Figure 2 & A ; 3 ) being brought through, this a feminine manner of adorning the infinite ( Kinchin 1996: 13 ) . The dark forests of all the difficult furniture is a masculine trait ( Kinchin 1996: 13 ) . â€Å"Boundaries between interior mind and outward aesthetic look were turning of all time more indistinct† ( Sidlavskas 1996:70 ) . The overall design of the room is more feminine with the Photographs and shows of workss and embroideries throughout the infinite, these embroideries of the room can be seen as a nostalgic component of a more feminine nature of retrieving things from the yesteryear ( Morley 2002: 58 ) . The following infinite is the formal dining room that is off the kitchen and Formal life room, as can be seen in Figure 1. Figure 4 shows the full infinite of the dining room. Chiefly done in dark trappingss with a few cosmetic points. The room is more masculine with a strong contrast to the Formal life room. The Fire topographic point has a feminine expression to it and has been in the house since it was originally built. The furniture is all repurposed household old-timers. The images on the walls are prints and picture of work forces. These elements make the room more masculine and as it is more purpose decorated, therefore it has a more serious feel to it. This infinite is non a common used infinite and is kept for particular occasions where in the Victorian epoch it would hold been the most used room and the biggest position symbol in the house ( Kinchin 1996: 16 ) . This usage of the dining room would besides touch to the Victorian ideal of the stating ‘man of the Houseâ €™ and this would hence necessitate the infinite to come across more masculine to demo the ownership of the house unit. The outdoor terrace infinite that is off the dining room, seen in Figure 1, is a infinite used to observe household events. Morley ( 2002: 19 ) negotiations about the demand of the household to portion take in rites ( Birthdays, Easter and Christmas jubilations ) in certain countries of the house as a manner of demoing an â€Å"appearance of proper household relations† . This infinite in the De Villiers house is the Main terrace, which has been designed to be an amusement country. This country was added to the house ten old ages ago and has been used to observe a broad scope of events, every bit good as a favorite infinite to pass clip with one another. This infinite is a multi-purpose infinite that brings in the households love of nature into the infinite with the garden surrounding the infinite. This natural component is seen as a feminine side and with the swerving pendants and lighter colorss. the overall infinite has more of a feminine feel to the infinite. The Family Sitting room that is off the dining room, seen in Figure 1, is the most used infinite by the full household. Decorated in a Postmodern manner that is emotionally decorated ( Figure 6 ) and non functionally decorated, â€Å"stressing a alone and ‘daring’ combination of heterogenous furniture elements all favoured for their reliable single merits† ( Cieraad 1999: 9 ) . This infinite was redesigned in February and hence the gender function of the room has changed. All the dark wood trappingss have been limited and some painted white to give a softness to the difficult furniture. The walls have been repainted in a impersonal coloring material, while the coloring material blue has been brought in with florals and forms to equilibrate masculine and feminine in the room ( Figure 6 ) . The room that was predominately the son’s haven hence more masculine, has become a shared nervous infinite for the whole households use. The son’s sleeping rooms are each different and fit each of their personalities. The oldest son’s sleeping room ( figure 18 ) is bedroom 3. The color strategy is really similar to the remainder of the house with a more impersonal gender function. The in-between son’s sleeping room ( figure 15 and 16 ) is merely decorated with blues and a few points on his desk. The youngest boy ( figure 17 ) has the most points in his sleeping room and has a big about of memorabilia in the room. The color strategy is bluish and green. The male childs have masculine suites. â€Å"We must recognize that frequently place is ‘a contested sphere: an sphere where differing involvements struggle to specify their ain infinites within which to place and cultivate their identity’† stated by Ehrnberger ( Rasanen & A ; Ilstedt 2012: 57 ) . Each of the boies are seeking to happen their ain individuality in their single suites and therefore their suites are a contrast to th e overall manner of the house. The chief sleeping room suit that is off the chief passageway next to bedroom 1, seen in Figure 1, is the oasis in the house for the hubby and married woman. Figure 7 to 14 show the full suit. Each infinite has a different gender function and this shows who the infinite was designed more for the people populating within it. The sleeping room shown in figure 7, 8 and 9, is less ornamentally designed so the public infinites. The trappingss are in chiefly impersonal colorss with really small modeling on them. Each dark base has a different entreaty. There is a little terrace and seating country for the hubby and married woman to pass clip with each other in their shared infinite. The wife’s dark base ( figure 7 ) is round with a table fabric doing it softer, it has a works and a little lamp on the tabular array along with a few books and other points. Along with her dressing tabular array it marks her single infinite within the room. The husband’s nightstand ( figure 8 ) h as a pendant hanging over it, the base is made of a dark wood and has hemorrhoids of books on the base. The husband’s side of the bed is closest to his survey. â€Å"The surface of a room, the form of an object, its coloring material, can animate understanding or even antipathy†¦ objects become marks of a great figure of little actions† Paul Bourget ( Sidlauskas 1996:73 ) . The single infinites within the shared infinites are strongly defied unlike the remainder of the house. The suites off the sleeping room each have more masculine traits. The survey ( Figure 10 and 11 ) off the chief sleeping room is overruning with jumble and books. This infinite seems mussy but is a well-used infinite and is the husband’s chief infinite for himself in the house. The atrium off the infinite shows the demand for single infinite in the garden country for him every bit good. The bathroom seen in figure 13 and 14, shows a more masculine infinite with the usage of dark forests along the impersonal colors. There is really small ornament other than two pictures and a chair that has been placed in the infinite. The bathroom is more of a topographic point of map so emotion, doing the infinite more masculine ( Morley 2002: 57 ) . The De Villiers house was designed in a Gallic manner that would take one to believe that the muliebrity of that manner of design would be the most outstanding gender function within their house. This house shows that through the people the infinite is made a place and their personal gender functions, along with the functionality of each infinite determines the overall gender function of each infinite. Rothchild ( 1999: 11 ) negotiations about the alteration in ownership functions of the house due to the workplace going more feminine. This allows one to see that the household unit has a more balanced Gender function family due to Debbie and Lewis working together as co-owners of a concern, though Debbie now has a more design pick in the house. The private infinites applies to the person that spends the most sum of clip within that infinite. While the public infinite tend to be more masculine with feminine touches or elements being brought in to equilibrate the infinite. The outside o f this house does non hold an consequence on the overall gender function within the house. From my personal position, the De Villiers house tends to keep a more balanced sum of masculine and feminine gender infinites, though feminine elements outweigh the masculine elements in the public infinites. The overall design manner of the house stays consistent throughout the infinite.